Orange Dive Freediving Studio Branding
My Role
Brand Designer
Tool
Illustrator, Photoshop, Wix
Finding Rhythm of Breath
Orange Dive Freediving Studio's mission is to nurturing students' appreciation for self-discovery and learning through freediving, while emphasizing the importance of continuous practice and safety. The studio also aims to foster a profound sense of satisfaction in the gradual but gratifying process of improvement.
Reference Photo Provided by Client
Orange Dive is based in Taipei, Taiwan. Its Mandarin name is break down as...
Orange | Warmth
True | Genuine
Freedive
Orange Dive Slogan Translate
Eastern Philosophy
Lifestyle
Education
Logo Design Process
圆 "Yuan" or Circle.
Chinese symbol of harmony.
Orange color of warmth and sunset theme.
Freediver Taking a Breath
Navy blue of trustworthy color linking to company's mission.
>
+
Final Design
Color Palette
Deep Sea Navy Blue
#142349
Sunset Orange
#e19a53
White
#FFFFFF
Cool Grey
#747C91
Light Orange
#FFE8D2
Vertical
Horizontal
Monochrome Outlined Logo